Boldness has magic in it. Begin your music journey now.

By: Chris Cox Date Posted: July 28, 2010

Start your music career here and start marketingEvery day I hear the same thing from guys – how do I get noticed? How do we make more money? And my first question every time is the same: how many fans have you made this week?

Usually that answer is, “um, none.” Which is fine – nobody needs you to get good at this stuff, except for you, we’re all doing fine. But why don’t we leave the house and go and actually build fanbases? Or get started building them online? I hear a lot about how:

“I’m not confident”
“I’m not funny naturally”
“I don’t know what to say”
“I’m so tired”
“I’m too depressed”
“It’s scary and I don’t know where to start”

I don’t judge anyone who uses these excuses. I understand why you do, and I understand that there’s probably a seed of truth in them too.

All I can say is “if you keep doing what you’ve always done, you’ll keep getting what you’ve always gotten.”

And if you’re asking those questions, you’re probably not altogether delighted with what you’ve always gotten.

Music is a “lifeskills sport”. It’s a lifeskill and it’ll change your life and it has the potential to radically improve your quality of living. But it’s also like a sport, if you think you can start at the top, you need to know you really can’t. You’re going to start at the bottom of the barrel in the 8th Division, and you’ve got to work your way up to the Premier League.

There’s a lot of blood, sweat and tears. But the journey is fun too – depression lifts when you have a goal and know you have a direction. You have a new burst of energy when you realise your life is coming together. It’s just incredible when you realise the things that you always thought were out of your grasp are actually so close you can clinch them – and when you actually get them. I’m not just talking about swarms of fans here, and having loads of media coverage (yes, you will have those if you work on this).

I’m talking about a NEW LIFE: this isn’t just about “what to say or do” — this is about becoming a person of value, a person fans love and want to be with, a person critics and industry folk respect and want to be. It’s about your job and career, it’s about your body, it’s about your relationship, it’s about your beliefs about life and people and how much you enjoy life and its simple things, and how little you’re able to worry. It’s about freedom.

You’ll never have those things until you begin.

When are you going to START? When are you going to go out and start marketing yourself? Taking the first step? When are you going to to decide what you want your life to be and start taking steps to actualise that?

Read the articles, listen to the courses, but then go and do something about it. Decide what you want, plan how to get it, go develop the skills, and go and grab it.

It’s not difficult – it’s easy. Problem is, nobody bothers to sit down and work out – and I mean REALLY WORK OUT – what they want, and how they’re going to get it. I strongly believe music, and this lifestyle is about being different. It’s about being the 2% who do go and do that, and who do suck it up and take the pain and who do go out and make things happen.

People who feel the fear and do it anyway. People who see the doubt and eat it up.

Stop settling for second best. Go and take action. Take action now.

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