Google Instant Tool and the Future of the Internet

By: Chris Cox Date Posted: September 9, 2010
Google Instant Tool and the Future of the Internet
Google Instant Demo (above) The Google Instant Tool is another one of Google's efforts to crush Bing-Hoo (since the amalgamation of Yahoo & Bing fairly recently), adding to their newly released - and copied I might add from Bing - infinitely scrolling image search results. What this means for us right now is that searches become even faster and even more "instant ...

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Testing in your marketing – why it matters (even in buttons)

By: Chris Cox Date Posted: July 30, 2010
Testing in your marketing – why it matters (even in buttons)
I am zealously passionate about testing. That's one of the most amazing things with the internet that you just can't reproduce in "real" life: testing. I can get results on whether a certain headline, colour, image, link, etc. etc. is good, bad, or great just about immediately. It appeals to the primeval savage in me that wants instant gratification, I think. It ...

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How to make a musician website in under 15 minutes! (Option #1)

By: Chris Cox Date Posted: July 29, 2010
How to make a musician website in under 15 minutes! (Option #1)
You don't have to be a technical genius to make a band website for your music, if you're a musician. It's actually really easy using Wordpress - You can do it in under 15 minutes... No technical skills required. Watch the overview, and comment with your questions, and I'll produce follow up videos on those topics. Here's the link for JustHost ...

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The Cutting Edge Of Social Media Marketing With The Old Spice Man

By: Chris Cox Date Posted: July 20, 2010
The Cutting Edge Of Social Media Marketing With The Old Spice Man
This, my friends, is the cutting edge of social media marketing. Nobody's ever dared to do this before. At least no big brand has anyway. (UPDATE: Over the past three months, sales jumped 55 percent and in the past month, they rose 107 percent, also per Nielsen. ) Here's how Old Spice got millions of views on their videos and commercials ...

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Nothing is more important than contact (with your music fans)

By: Chris Cox Date Posted: July 20, 2010
Nothing is more important than contact (with your music fans)
Just like the real world, online relationships don't appear with a sprinkle of fairy dust. You've gotta work at them. And that, means building relationships. It all starts out with something small. Little efforts - which lead a long way. You're at a gig, they're listening to your music, think its pretty cool, sipping a beer. But instead of packing up and leaving after ...

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Chris Cox & MakeYourBandFamous.com — The Vision (Welcome…)

By: Chris Cox Date Posted: July 20, 2010
Chris Cox & MakeYourBandFamous.com — The Vision (Welcome…)
Most indie artists start their careers completely in the dark about marketing, building a fanbase, and making money from it. ...and most end their careers the exact same way... Without making a dime, without ever truly realising their potential, without actually making a real go of their talents and their creative inputs, and their messages. ...all because we're frightened of marketing. It's the ...

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Facebook & its OpenGraph attack – What it means for you…

By: Chris Cox Date Posted: July 18, 2010
Facebook & its OpenGraph attack – What it means for you…
Facebook launched its "OpenGraph" standard recently at their developer's conference. Long story short, Open Graph is the next level up for them as they try to assert authority over the web. You know how a lot of sites have that little "Like" button on them? You might have seen that popping up a lot lately on bigger sites. That's the obvious ...

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